To redesign the previous user interface which was too cluttered and not in line with the branding.
New and updated UI.
Consistent use of the brand colours as well as simplifying the dashboard interface resulted in a seamless and unobstructed experience when using the site.
Similar elements were grouped together using Gestalt principles and the hierarchy of the Campaigns section was established using indents. Modern take on the graph using gradients gives the Dashboard section professional and upmarket feel.
Working version of the site can be found here: